Karina Brez Debuts The Jeweled Barn, an Elegant Mobile Retail Pop-Up, at the Winter Equestrian Festival
- NEW YORK, New York
- January 16, 2023
Karina Brez Jewelry celebrates the bond horses and humans have. Influenced by the majesty of the horse, equestrian gear, symbolism, and myth, her designs honor both the sport and the connection created. They feature a harmonious balance of love for all things equestrian, while making fine jewelry accessories accessible. In her next branding expansion, Brez takes her equine style and brings it to the world of interior design through The Jeweled Barn, her tiny house retail pop-up concept. The newly debuting Jeweled Barn is located just outside of the VIP area of the Winter Equestrian Festival, which runs from now through April 2, 2023.
Returning to the Winter Equestrian Festival (WEF) at the prestigious Wellington International for the 11th year, the show is the longest-running equestrian event in the world. Attracting the top athletes in the sport, WEF is the premier backdrop for trendsetting equine style. The Jeweled Barn is a tiny house, inspired by the distinguished show, as a celebration of the equestrian lifestyle. Designed to appear as a barn on the exterior, it is an homage to the home of the horse. Its interior is meticulously detailed, for the viewing and purchasing of pieces from Karina Brez signature collections.
Jewelry Designer Karina Brez states, “The Jeweled Barn is inspired by the spirit of the equestrian lifestyle, both rustic and refined. An interpretation of an English tack room, it is sophisticated, incorporating green, gold and reclaimed wood. It is making its debut at WEF, and will be used to showcase Karina Brez Jewelry at horse shows across the U.S.”
The Jeweled Barn was developed to be carbon neutral: consciously designed with environmental impact in mind, featuring ecofriendly products, several local vendors, and surrounded by many plants. The structure was built by Melbourne, FL-based, Movable Roots. “As a complete custom design and build company, Movable Roots was excited to be part of Karina’s journey, helping her create a unique mobile ‘tiny home’ space that worked for her and her brand,” says Michael Cheatham, Co-Owner, Movable Roots. Its lights are from Barn Light Electric, in Titusville, Florida and the large windows were acquired by PGT, a local window company. In celebration of the equestrian aesthetic, Ralph Lauren tartan wool fabric is repurposed as wallpaper. The shelves are made from old tobacco barns, and there are reclaimed hardwood floors at the base of the structure. The entire barn is powered by solar panels on its roof, designed and installed by Expert Mobile Solar, from Brevard County, FL. The solar panels are assisted by a battery to allow the barn to be off the grid, including its satellite internet and air conditioning. Handmade leather trunks have been commissioned from Nick Coggon in Nottingham, England to decorate the building. The interior is furnished with shiplap walls, painted green, and it is decorated with equestrian antiques. Ebony-stained cedar wood and copper lights surround, and flowers adorn the exterior of The Jeweled Barn. Its innovative design offers a modern way to attend horse shows in a pop-up retail space, allowing for the aesthetic of the Karina Brez equestrian fine jewelry brand to show through on-the-go.
The Jeweled Barn is located outside of the VIP area of the Winter Equestrian Festival (between the international Club and Hermes), in Wellington, FL. Karina Brez Jewelry is a corporate sponsor, and is sponsoring the Adult Amateur Hunters Division, ages 36-49, at WEF. Karina Brez signature collections are available online at https://karinabrez.com/, and will be shown in person at The Jeweled Barn, from January 4 through April 2, 2023. Follow The Jeweled Barn on Instagram @thejeweledbarn. For sales inquiries or retail partnership inquiries, contact Karina Brez at 561-400-4085 or email email@example.com or firstname.lastname@example.org. For press inquiries, contact Pietra Communications at 212-913-9761 or email email@example.com.
240 Worth Ave.
Palm Beach, Florida
About Karina Brez Jewelry
A first generation Ukranian-American, Karina Brez earned the title of Miss Florida USA in 2012, and was inspired to design a jewelry collection after fellow contestants were impressed by the design she created for her own pageant dress. A horse enthusiast with a passion for gemstones, Brez completed the GIA Graduate Gemologist program, is an appraiser, and advocates for non-profits introducing children to the healing power of horses. Her signature fine jewelry collections are Huggable Hooves and Horse LUV. In 2020, Karina Brez was voted one of the top three Equestrian jewelers by Equestrian Living Magazine. She opened a retail location in Palm Beach, Florida in 2021.