Think Nature: Pantone's Color of the Year is a Rejuvenating Green

Greenery recalls the 1960s Danish modern design aesthetic that includes a shade in Verner Panton's Flowerpot lamps.
Greenery recalls the 1960s Danish modern design aesthetic that includes a shade in Verner Panton's Flowerpot lamps.
(Wikipedia / Lars Plougmann)
  • Fairfield Porter's painting 'Under the Elms', 1971 - 1972, Oil on canvas, Pennsylvania Academy of the Fine Arts

    Fairfield Porter's painting 'Under the Elms', 1971 - 1972, Oil on canvas, Pennsylvania Academy of the Fine Arts

    Wikipedia

  • Greenery, 2017 Pantone Color of the Year

    Greenery, 2017 Pantone Color of the Year

Rather weary of seeing red and blue? Taking the pulse of the times, the Pantone Color Institute has offered up a bright shade of green for its Color of the Year. 

Greenery is Pantone's choice for 2017. Expect the color to repeat in art, design and fashion  - although this shade is familiar and well-used already.

It brings to mind new grass in an Alex Katz or Fairfield Porter painting, a sun-dappled landscape by George Inness, late 60s Danish modern design palettes, and even the soothing hues of a Hokusai spring scene.

The news from Pantone:

A refreshing and revitalizing shade, Greenery is symbolic of new beginnings.

Greenery is a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew. Illustrative of flourishing foliage and the lushness of the great outdoors, the fortifying attributes of Greenery signals consumers to take a deep breath, oxygenate and reinvigorate.

Greenery is nature’s neutral. The more submerged people are in modern life, the greater their innate craving to immerse themselves in the physical beauty and inherent unity of the natural world. This shift is reflected by the proliferation of all things expressive of Greenery in daily lives through urban planning, architecture, lifestyle and design choices globally. A constant on the periphery, Greenery is now being pulled to the forefront - it is an omnipresent hue around the world.

A life-affirming shade, Greenery is also emblematic of the pursuit of personal passions and vitality.

What is the PANTONE Color of the Year?

A symbolic color selection; a color snapshot of what we see taking place in our global culture that serves as an expression of a mood and an attitude.

More News Feed Headlines

The Singing Tree is at the Victoria and Albert Museum in London through Jan.  6.

ARTFIXdaily Closed from Dec. 18 to 31 - Happy Holidays!

  • December 14, 2017 20:48

ARTFIXdaily will closed from Dec. 18 to 31, with e-newsletter service resuming on January 1, ...

Read More

A painted version of actress Saoirse Ronan as Marguerite Gachet in the film “Loving Vincent.”

ARTFIXdaily Closed through Thursday, Dec. 14

  • December 11, 2017 23:37

ARTFIXdaily will be closed through this Thursday, Dec. 14, and e-newsletter service will return ...

Read More

View of Skirball Fire near the Getty Center.  via Twitter, Melissa Castro‏ @Healthgap_mila

The Getty, Skirball Cultural Center Close Under Wildfire Threat

  • December 06, 2017 14:17

The Getty Center closed to protect its art collections on Tuesday, Wednesday and Thursday as ...

Read More

Da Vinci's Salvator Mundi

New Twists in 'Salvator Mundi' Tale as the Jesus Portrait Heads to Louvre Abu Dhabi

  • December 06, 2017 13:04

UPDATE, Sunday: Initial reports last week that the world's most expensive painting sold to a ...

Read More

Related Press Releases

Related Events from ArtfixDaily Calendar

 

ArtfixDaily Artwire