Launched just one year ago, LOFTY.COM the online, expert-vetted marketplace for valuable fine art, antiques, jewelry and collectibles, announced today that they have received an investment of $3 million, led both by Founders Fund Angel, a venture capital firm co-founded by Peter Thiel of Paypal, and by successful internet entrepreneur Fabrice Grinda.
“We believe that LOFTY is radically transforming the art and antiques market,” says founder Mark Lurie, “and we are encouraged by the recent backing and vote of confidence from Founders Fund Angel and Fabrice Grinda.”
On LOFTY.COM, buyers can purchase with confidence because every item is vetted by Lofty’s network of more than 60 experts and backed by Lofty’s Authenticity Guarantee. Anyone can sell items with ease, since Lofty provides free virtual evaluations and white-glove shipping after the item is purchased.
Lofty bridges an unmet market that lies between Ebay and Sotheby’s. Unlike Ebay, every item on LOFTY.COM has been vetted for value and authenticity. Unlike Christie’s or Sotheby’s, LOFTY performs evaluations and sells virtually, reducing shipping costs and keeping overhead and commissions low.
Says Mr. Grinda, “LOFTY’S innovative and unique approach has the potential to transform the art, antiques, and collectibles market. In the future there will be four major players: eBay at the low end, Sotheby’s and Christie’s at the highest end of the market, and LOFTY for items between $500 and $50,000 in value.”
To learn more about the LOFTY revolution, visit www.lofty.com or call 646-679-6510 to schedule a conversation with LOFTY founder Mark Lurie.